Multi-Location HVAC

A multi-location HVAC franchise faced a significant challenge in competing for high-intent keywords in Google Ads due to rising costs. With a limited budget, maintaining visibility in paid search results became increasingly difficult, restricting their ability to attract potential customers. To overcome this, the company deployed an AI-powered content strategy that focused on ranking for thousands of low-competition, high-intent search terms. By shifting their focus to organic SEO growth, they were able to drive more traffic and generate leads without relying heavily on expensive paid advertising.